It was clinking glasses and plenty of networking smiles at Crooked River Estate last Thursday as 70 Destination Kiama partners gathered for the latest Tourism After Hours event.

The setting couldn’t have been better - despite the torrential downpour on the evening - rolling vines, stunning views and the added excitement of a sneak peek at the Estate’s new villas.

These four two-bedroom retreats each come with their own private plunge pool - the sort of indulgence that makes a weekend away feel like a real escape.

Of course, Tourism After Hours isn’t just about the setting - it’s also about celebrating the people who make the visitor experience exceptional in the area.

The Above and Beyond Award was presented to Jade Dedomenico from Werri Beach Holiday Park, recognised for her warmth, professionalism and genuine care for guests.

Her team praised Jade’s ability to make visitors feel instantly at ease, creating the kind of first impression that keeps people coming back.

Adding to the evening’s buzz, Crooked River Estate unveiled its new Wine Club. For those tempted to sign up, there’s a very local sweetener - anyone joining in August gets free delivery for life.

It’s an offer sure to have plenty of households topping up their cellars with local drops.

Behind the good food, wine and company, the night also offered a reminder of just how important tourism is to the Kiama area.

Destination Kiama tourism and events manager Sally Bursell said 67% of visitors to the area come from Sydney, making it the perfect short-break destination.

That equates to 181,000 visitors and 507,000 nights each year, injecting around $148 million into the economy.

Visitors are spending well too, averaging $1320 per trip or $370 per night - higher than many other NSW coastal towns.

And with 59% of households earning over $100,000, they’re ready to pay for quality - from boutique stays and premium dining to unique, local experiences.

Short stays dominate (one to two nights), but the number of longer breaks is growing.

Winter visitation is also on the rise, proving the region’s appeal stretches beyond summer beach days.

With 89% of visitors coming specifically for Kiama (not just passing through), the opportunity is ripe for local operators to collaborate and build integrated experiences that keep guests entertained, well fed and wanting more.

Keep your eyes peeled for the new offerings from businesses like Kiama Cycles to enhance the visitor experience.

Tourism After Hours is a reminder that while Kiama’s natural beauty sells itself, it’s the people - like Jade, and businesses willing to innovate - who ensure the visitor economy thrives all year round.